Born in Montreal to a Turkish father and British mother, Erdem Moralıoğlu graduated with an M.A from London’s Royal College of Art in 2003. His first womenswear collection debuted in 2005 and quickly gained recognition with its language of poetic and modern femininity. ERDEM has forged its own path in the industry, centering each collection around a forensically researched narrative and a belief in the power of craftsmanship. Collections are formed with a muse in mind, depicting previously untold stories of heroic women. ERDEM has received global recognition and industry accolades, including the 2010 inaugural British Fashion Council / Vogue Designer Fashion Fund Award and the 2014 BFC Womenswear Designer of the Year Award. The brand opened its flagship store in Mayfair in 2015. In 2020, Erdem was honoured with an MBE in the Queen’s Birthday Honours List for his contribution to the fashion industry. A passionate supporter of the arts, Erdem has shown his collections in a series of historically and culturally significant London locations, including The British Museum, The National Portrait Gallery, Sadler’s Wells, White Cube and The V&A. In 2024, Erdem opened Imaginary Conversation at Chatsworth, an exhibition dedicated to the process of creating the Spring Summer 24 collection and its muse, Duchess Deborah. Erdem collaborated with The Royal Ballet, designing costumes for Christopher Wheeldon’s piece, Corybantic Games, the ballet debuted at The Royal Opera House in 2018 and returned to the stage in 2023. Pieces from Erdem’s collections have been exhibited globally, at The Metropolitan Museum of Art in New York, The Victoria & Albert Museum in London, and The Palais Galliera and The Louvre Museum in Paris. For two decades, Erdem has established an exuberant language of femininity that transcends fashion to inspire strength and confidence in the women for whom he designs. It is a passionate language that is evocative and eccentric in character, fluently spoken with a beauty that is intense and romantic.